Getting into retail
is just the start.
We ensure you win.
New Nexus Group is the Bentonville-based retail commerce and digital agency for CPG brands ready to build omnichannel businesses that perform in today's retail ecosystem. We combine strategy, digital execution, and retail expertise to grow brands sustainably across Walmart, Sam's Club, Amazon, and beyond.




Odds are, you've said one of these in a meeting.
Our Services
The right support at every stage of your retail journey.

Digital
Commerce
The digital foundation that earns and keeps your product on the shelf. One strategy. Zero wasted spend.
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Activate
In-Store
You have a product that belongs on shelves. We get you there. Strategy, digital, and account infrastructure you need to thrive.
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Grow
Retail
You're in. Now let's win on the shelf and online. Velocity, digital performance, distribution, & the next line review.
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Manage
Retail
We run it. You grow it. Day-to-day account management, compliance, and digital performance, handled.
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Supply Chain &
Replenishment
Fewer Failures. Fewer Fines. More Supply Chain Control. We flag the risk before it becomes an issue.
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A TRUE OMNICHANNEL PARTNER
Your digital shelf and your physical shelf are one business. We grow both together.
The broker world tends to treat eCommerce as an add-on. We know it's a prerequisite. Key example: Walmart's algorithm connects your digital shelf performance to your in-store velocity.
That's why New Nexus Group is different. Account management, retail media, eCommerce, category expertise, and supply chain don't live in separate lanes. They work together, toward one outcome: retail growth that compounds across every channel.
One connected ecosystem
Average year-over-year growth in total Walmart sales (in-store + online combined) across our eComm clients.

The NNG Difference
This is what sets us apart.
Ex-Buyers, Suppliers, & CPG Leaders
Our diverse team comes from every side of retail. We know the industry ecosystem front-and-back, so everything from your initial pitch to your long-term strategy lands.
Impact
We are outcomes driven, focused on driving measurable results

Walmart retail media conversion rate.
Read the Case Study →New Nexus Group's expertise in retail media, content optimization, and marketplace strategy has driven meaningful, measurable growth for our business.

RoAS growth, Feb 2025–Mar 2026.
Read the Case Study →New Nexus Group does exactly what they say they're going to do.

Annual cost savings for Walmart.
Read the Case Study →I think you're the best broker I've worked with. If I am in a situation to recommend someone, I will recommend you or your team.
Retail Partnerships


Retailers
Built for brands selling where America shops.
We provide dedicated expertise and dedicated people for the channels that matter to your growth, and deliver the retailer-specific strategies that are required for long-term success.
We are Bentonville-based with former Walmart buyers on staff. We have the connections, insights, and data you cannot get without localization and expertise. Walmart Connect Agency + Walmart Marketplace Agency Partner.
Learn More →02The member-first assortment model, retailer data, and Club Pick Up are handled by club specialists. We optimize both the Club and ecommerce experience together to drive results and increase velocity.
Learn More →03Catalog optimization, sponsored ads, and fulfillment strategy are optimized for Amazon's unique requirements, but run alongside Walmart.com and SamsClub.com as a complimentary strategy, not a competing one.
Learn More →04We guide suppliers from the initial conversation through to live product development, compliance, and execution, from concept to shelf. Our relationships in Walmart and Sam's Club give our clients the edge.
Learn More →Insights
From operators & digital experts who understand the buyer

Why Retail Sales Velocity Isn't Uniform Across CPG Categories
A strong retail sales headline can hide sharp category-level declines. Here's how to track the number that actually determines your distribution.
August 2026
Why Brands Should Optimize Content on Walmart.com
Title, images, and attributes don't just influence shoppers anymore. Here's what actually drives visibility on Walmart.com today, and why it matters even more now.
August 2026
Why Sam's Club-First Can Be the Smarter Launch Sequence for Emerging Brands
Setting your cost and pack architecture at Sam's Club first makes launching at mass far easier than the reverse. Here's how to know if that's your brand.
August 2026
Ready to build the retail strategy your brand deserves?
Let's talk about where you are, where you want to go, and how New Nexus Group will get you there.
